Yunnan will stage a Shangri-La cultural promotion in the UK from November 19 to 23 to show the world the unique Tibetan culture in the northwest of the Chinese province.

During the promotion, a series of cultural activities will be held for the UK audience in particular to have an all-round understanding to the Shangri-La culture, and the activities involve ethnic costumes, tourist products, photo shows, artistic performances, and themed seminars.

Shangri-La means "the sun and moon in the heart" in the Tibetan language. In 1933, the British writer James Hilton published the novel Lost Horizon and presented the world a beautiful "Shangri-La", which happened to be a true portrayal of the peaceful lifestyle in Diqing Tibetan Autonomous Prefecture.

The Yunnan delegation will also visit the Chinese Embassy in the UK, the Cambridge County, the British Council, the Oxford Business School and more. Seven Yunnan companies send representative to the UK for the cultural exchange.

By Zhu Dongran and Wang Shixue; photos provided by the organizer